It is fair to say that print ads are coming out on top. According to a US study by Millward Brown print is increasing brands favourability and purchase intent. The research of nearly 100 ad effectiveness studies proved that print has favourable attributes that every new media option is tapping into due to its trusted content, high consumer...
Estate agents don't immediately spring to mind when it comes to print creativity, but the London based Kinleigh, Folkard & Hayward have turned the theory on its head with their Completely London Magazine.Read more »
Matt Cooper, Manager Strategy
at Deloitte Consulting
As someone who works on a variety of media and telecom and technology companies within Deloitte, I found working on this year’s Deloitte Media Consumer report fascinating.... Read More »
Kit Kat: Black Friday
Target: Together Sweater
IKEA: Tidy Up!
Fairy: Some things are hard to separate
Auto Club of Portugal - On My Way
Chevrolet Video Advert
Ford: Don't Emoji and Drive
L’Oreal Revitalift - Upside Down
The Tree Book Tree
Sports Life Fitness Club: Origami Direct Mail
Ikea: Entirely free
Colgate: Fight cavities and bad breath
Rosenthal: The Weddinglope
Twitter use print!
McCann: Penguin Audiobooks "Author Headphones"
Volkswagen: Fill up from home
Adidas: Impossible is Nothing
Vauxhall: Every one's an original