Volkswagen eat the road

Submitted by: Tasneem Mahbub 08/05/2017

To mark the occasion of GTI being around for 40 years, Volkswagen has cooked up something special: The Eat the Road Selection box - a gourmet selection of the world’s meanest roads, hand-picked especially for the GTI – a car designed to eat any road. From the sea highways of Norway to the Arizona Valley of Fire, each road is uniquely flavoured to bring to life the destinations from around the world.

Volkswagen eat the road

Company: Volkswagen, Middle East
Creative Agency: Memac Ogilvy & Mather